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Achieving Excellence in Customer Service

An Interactive 5-Day Training Course

Achieving Excellence in Customer Service

Providing a Quality Service

NASBA
Classroom Schedule
Date Venue Fees
23 - 27 Mar 2026 Dubai $ 5,950
11 - 15 May 2026 Dubai $ 5,950
22 - 26 Jun 2026 London $ 5,950
10 - 14 Aug 2026 Dubai $ 5,950
26 - 30 Oct 2026 Dubai $ 5,950
28 Dec - 01 Jan 2027 Dubai $ 5,950
22 - 26 Mar 2027 Dubai $ 5,950
Online Schedule
Date Venue Fees
22 - 26 Jun 2026 Online $ 3,950
26 - 30 Oct 2026 Online $ 3,950

Introduction

This Achieving Excellence in Customer Service training course is designed to give participants the communication skills, negotiation strategies, and customer service best practices they require to take their organisation from good to great.  This Customer Service training is aimed at those organisations who are looking to improve their customer focus and develop their customer culture by working towards the Customer Service Excellence Standard. This Achieving Excellence in Customer Service training programme focuses on developing a culture of customer service excellence and provides participants with a roadmap for examining and improving the service they provide at both the individual and organisational level.

This training course teaches customer service professionals critical skills in the areas of professionalism, communication effectiveness, service recovery techniques, and stress management principles. By providing excellent customer service, you can offset the effect of higher prices by offering a better customer experience. Employees who are properly trained and demonstrate professional customer service skills, can significantly improve customer satisfaction and brand loyalty. This helps the business retain customers and improve profits. It costs less to retain loyal customers than to acquire new ones.

This GLOMACS Achieving Excellence in Customer Service training course will highlight:

  • Key Customer Service Components that Develop Brand Loyalty
  • Best Practices of World-class Customer Service Providers
  • Utilize Body Language, Active Listening, and Questioning Skills as Vital Communication Tools
  • Develop a Customer-focused Mindset and SMART Goals for Continuous Improvement
  • Service Recovery Strategies to Promote Customer Retention

Objectives

At the end of this Achieving Excellence in Customer Service training course, you will learn to:

  • Establish the importance of setting and reviewing customer service standards
  • Design a social media plan to improve customer service support
  • Demonstrate how to deal with difficult customers in a professional manner
  • Utilise time management techniques and set SMART goals to increase productivity
  • Develop an understanding of internal and external customer expectations

Training Methodology

This Achieving Excellence in Customer Service training course encourages delegate participation through a combination of lectures, group discussion, practical exercises, case studies, video clips, and breakout sessions designed to reinforce new skills. The comprehensive course training manual has been developed to be practical, easy to use and facilitate learning.

Organisational Impact

Here are just some of the many valuable benefits to your organisation:

  • A shared organisational customer-centric service vision
  • Enhanced professional image with customer base
  • Increased customer retention and revenue growth
  • Improved intra / inter departmental communication and teamwork
  • A more productive and customer-focused workforce
  • Improved conflict resolution skills

Personal Impact

After attending this Achieving Excellence in Customer Service training course, you will acquire:

  • An appreciation for the importance of customer service excellence
  • Best Practices of world-class customer service providers
  • Enhanced leadership and communication skills
  • Increased confidence to work professionally with difficult or upset customers
  • The insight to adjust your temperament style to become more versatile, adaptable and highly successful
  • Improved time management and goal setting skills to increase productivity

Who should Attend?

This GLOMACS Achieving Excellence in Customer Service training course is suitable to a wide range of professionals but will greatly benefit:

  • Frontline Customer Service Representatives (CSR)
  • Team Supervisors
  • Department Managers
  • Account Managers
  • Field Service Representatives
Course Outline
Day 1

Enhancing Your Customer Service Communication Skills

  • Active Listening and Questioning Skills to Identify a Customer’s Expectations
  • Body Language: How to Read Your Customer like a Book
  • Working with Aggressive, Expressive, Passive and Analytical Customers
  • Telephone Tips to Promote a Professional Image
  • The Do’s and Don’ts of Written Communication
Day 2

Building the Foundation for Achieving Customer Service Excellence

  • The 7 Customer Service Expectations
  • Measuring Internal and External Customer Service Satisfaction
  • How to Use Customer Service to Increase Sales?
  • “Going the Extra Mile” to Promote Customer Service Excellence
  • Using Social Media to enhance Customer Service
  • Protecting your Organisation’s Online Reputation
Day 3

Service Recovery: Handling Complaints and Upset Customers

  • The Importance of Customer Complaints and Why they should be Encouraged
  • Empower Employees to Get the Job Done
  • Steps to Follow for Customer Service Recovery
  • Strategies to Help Calm Upset Customers
  • Managing Emotions during Stressful Situations
Day 4

Principles of Persuasion and Professional Negotiation Strategies    

  • Cialdini’s Six Principles of Persuasion
  • The Art of Giving and Receiving Constructive Feedback
  • Strategies for Negotiating Mutually Beneficial Outcomes
  • Words and Tones to Avoid
  • Price Value Formula
  • Negotiating across Cultures
Day 5

Focusing on Customer Service Excellence and Continuous Improvement

  • What is your Action Plan?
  • Customer Service takes Teamwork
  • Maintaining a Positive Mental Attitude
  • Setting SMART Goals for Continuous Improvement
  • Stress Management Tips to increase Productivity
  • End of Course Review
Certificates
  • On successful completion of this training course, GLOMACS Certificate will be awarded to the delegates. Continuing Professional Education credits (CPE): In accordance with the standards of the National Registry of CPE Sponsors, one CPE credit is granted per 50 minutes of attendance.
Providers and Associations

Endorsed Education Provider

KHDA
NASBA

In Association With

Options & Brochure
Related Categories
Customer Service
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What Our Clients Say

The course actually met more than my expectations.

- Adwoa Asaa Boateng
Frequently Asked Question

No. Saudi GLOMACS delivers courses in Saudi Arabia and internationally, including delivery across Europe and Asia. This allows organisations and professionals to access training both locally and abroad.

No. While governance and leadership are part of the portfolio, Saudi GLOMACS delivers training across the entire business and professional lifecycle, including administrative, technical, legal, regulatory, and sector-specific training.

Yes. Saudi GLOMACS designs and delivers bespoke in-house training tailored to organisational objectives, sector requirements, and workforce needs. Training can be delivered in Saudi Arabia or internationally, depending on requirements.

Courses delivered in Saudi Arabia are adapted to reflect local regulatory frameworks, organisational structures, sector conditions, and professional expectations. This ensures training is relevant, practical, and aligned with Saudi workplace realities.

GLOMACS has been delivering professional training for over thirty years, with courses delivered across Europe, the Middle East, Asia, and other international markets.

Saudi GLOMACS combines three decades of global training experience with a clear focus on Saudi market relevance. This allows it to deliver training that is both internationally credible and locally applicable, across a broader range of disciplines than niche or single-focus providers.

Saudi GLOMACS is a Saudi-based professional training provider delivering courses tailored to the Saudi market and applicable internationally. It operates within the global GLOMACS framework and draws on more than three decades of international training experience.

Saudi GLOMACS offers professional training across a wide range of disciplines, including administration, leadership and management, governance and regulation, law, oil and gas, energy, engineering, finance, digital technologies, and sector-specific specialisations.

Training supports professionals across all career stages, from operational roles to specialist and senior responsibilities.

Participants include professionals from public sector, semi-government, and private sector organisations, across a wide range of roles and industries. Attendees range from administrative and operational professionals to technical specialists, managers, and senior decision-makers.

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